Name: Rachel Jayne Mason
Online Portfolio: rachelmason.co.uk
E-mail: rachel@rachelmason.co.uk
Age: 25
Lives: High Wycombe
Nationality: British
Driving Licence Status: Full (Clean) UK

The Local Radio Company

Web Development Manager (July 2008 - Present)
Web Designer (Oct 2007 - July 2008)

Currently as The Local Radio Company's Web Development Manager, my main responsibility lies with the creation of commercial microsites for the group’s 20 local radio stations across the UK, from Falkirk in Scotland to the Isle of Wight and from Hastings to Yeovil.

All microsites begin with a written brief, from which the site's development is meticulously worked out in co-ordination with the sales executives and clients to create a high quality, bespoke, online campaign. It is essential to have a good working relationship with other team members to ensure that the clients get the results they desire.

I meet regularly liaise with the stations’ sales teams to discuss current and proactive ideas in order to maximise online campaigns for our clients. I am always available to provide the group's website editors with technical information and advice on how to improve the content and maintain the listeners’ interest in all our websites. Feedback from the majority of clients tends to be that we have exceeded their expectations.

Fireworks, Photoshop and Dreamweaver are the three main software packages I use. Flash, Illustrator and Audition are also used on a regular basis. Many of the microsites I create require additional elements such as data capture, downloadable vouchers, audio and video streaming and Flash locator maps. All my sites are built to W3C standards (valid html and CSS).

Additional responsibilities include the creation of other forms of online advertising such as MPUs, banners, and skyscrapers. I am experienced in using Content Management Systems, and was involved in writing the brief for the group’s brand new CMS. Recently, I have redesigned all of the 28 stations’ logos and stationary.

GMG Radio

Interactive Media Designer (Oct 2006 – Oct 2007)
Assistant Interactive Media Designer (Dec 2005 – Oct 2006 )
Website Editor/Receptionist (Sept 2004 – Dec 2005 )

As Interactive Designer for the Interactive Media team, my main responsibility lay with the creation of commercial microsites for GMG Radio’s wide portfolio of stations including smooth radio, Real Radio, century fm and Rock Radio.

Freelance Designer (Ongoing) -

During my time as a freelance designer, I have created logos, flyers, business cards, greetings cards, posters and large outdoor branding. I have also produced websites for a wide range of clients, including a photographer, an artist, an audio production company, a hairdresser and a children’s nursery. On occasion, I have also been commissioned to do freelance photography and had pictures printed in national newspapers.

Work experience whilst studying -

Designer – BBC Entertainment and Features: New Media
Graphic Designer – Printoff Graphics Ltd.
Photographer – Burnley Express

Part-time employment whilst studying -

Events Crew Member (Real Radio), Accounts Assistant (Time Computers), Checkout Operator (Asda Stores), Bar Worker (Thatch and Thistle Inn), Sales Advisor (Dorothy Perkins Ltd.)

2001 – 2004 BSc (Honours) Multimedia Technology (Upper Second Class)

Leeds Metropolitan University

Modules: 3D Animation, 2D Graphics & Design, Web Design, Video/Audio Techniques, CD-ROM/DVD Production and Management Studies.

Skills: Adobe Photoshop, Macromedia Dreamweaver, Macromedia Fireworks, Macromedia Flash, Adobe Audition, Adobe Premiere, Adobe After Effects, Adobe Illustrator, Adobe InDesign, QuarkXPress, Macromedia Director, 3D Studio Max.

1999 – 2001 4 ‘A’ Levels Burnley Habergham Sixth Form Centre

Art (A), Maths (A), Physics (B), General Studies (C)

1994 – 1999 10 GCSEs Burnley Habergham High School

Maths (A*), Science Double Award (A* A*), English Literature (A*), Art (A*), Religious Studies (A*), English Language (A), History (A), 2D Graphics (A), French (A)

I have a friendly personality, a good sense of humour and am eager to take on new challenges. It is always personally rewarding to have created a visually exciting website which is both successful and appreciated by clients.

During my spare time I enjoy digital photography, kickboxing, squash, swimming, jogging, and occasionally, exercising in the gym. I’m also learning to play guitar.

Examples of my work can be seen on the link to my portfolio at www.rachelmason.co.uk.

Referees can be supplied on request.